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04-11-2022 Arts & Cultural Center Advisory Board Meeting Agenda The City of Arts & Cultural Center Aventura Advisory Board Meeting April 11, 2022 10:00 a.m. Aventura Government Center th 5 Floor Executive Conference Room 19200 W. Country Club Drive, Aventura, FL 33180 AGENDA 1. Call to Order / Roll Call 2. Approval of Minutes – January 22, 2020 3. State of the Center Report by Jeff Kiltie and PACA (Performing Arts Center Authority) 4. Selection of Chair and Vice-Chair 5. Other Business 6. Adjournment This meeting is open to the public. In accordance with the Americans with Disabilities Act of 1990, all persons who are disabled and who need special accommodations to participate in this meeting because of that disability should contact the Office of the City Clerk, 305-466-8901 or cityclerk@cityofaventura.com, not later than two days prior to such proceeding. One or more members of the City of Aventura Commission and/or Advisory Boards may participate in the meeting. Agenda items are available online at cityofaventura.com for viewing and printing. Copies of agenda items can also be requested through the Office of the City Clerk at 305-466-8901 or cityclerk@cityofaventura.com. ARTS & CULTURAL CENTER ADVISORY BOARD MEETING MINUTES JANUARY 22, 2020 10:00 A.M. Aventura Government Center 19200 West Country Club Drive Aventura, FL 33180 1. Call to Order/Roll Call: The meeting was called to order at 10:05 a.m. by Ms. Toby-Simmons. The following members were present: Ellen Elias Rita Regev Edna Schenkel Judy Scott Lotwin Lenore Toby-Simmons Absent: Amit Bloom Gloria Muroff Lisa Robbins Renee Rotta Others Present: Ronald J. Wasson, City Manager Ellisa L. Horvath, MMC, City Clerk Jeff Kiltie, Arts & Cultural Center Manager Shelly Bradshaw - Vice President of Operations (Broward Center for the Performing Arts) 2. Approval of Minutes: A motion to approve the minutes of the October 3, 2019 meeting was offered by Ms. Elias, seconded by Ms. Schenkel, and unanimously passed. 3. Staff Reports: Mr. Kiltie distributed and reviewed a PowerPoint dated January 22, 2020, which highlighted the following items: 2019/20 Season – “By the Numbers”, New thth Initiatives, 10 Anniversary Season Programming, 10 Anniversary Season Logo th (Options #1, #2, and #3), and 10 Anniversary Celebration. th th 4. 10 Anniversary Season/Event: Mr. Kiltie discussed the Center’s upcoming 10 Anniversary on October 23, 2020 and reviewed ideas for a celebration event to be scheduled for October 24, 2020. th The Board reviewed three proposed 10 Anniversary Season logos, as presented by Mr. Kiltie. A motion recommending approval of Option #3 for the Anniversary Season logo, with City of Aventura Arts & Cultural Center Advisory Board Meeting Minutes January 22, 2020 changes to add a “th” to the number 10, remove the word “season” inside the zero, and move the word “anniversary” to inside the swish line underneath the number 10, was offered by Ms. Elias, seconded by Ms. Regev, and unanimously passed. Mr. Wasson will provide the Board’s recommendation to the City Commission. Following Board discussion and review of the list of possible talent for the anniversary celebration event, consensus was given to narrow the list to eight artists for Mr. Kiltie to begin negotiations. Mr. Wasson will provide Board members with a sponsorship package to distribute individually to parties possibly interested in sponsoring the event or a portion. Mr. Kiltie will look into providing something post-show, for those waiting at the valet. 5. Other Business: Mr. Wasson reported that a solution to the parking issue at the Center was still being reviewed. The next meeting was scheduled for April 22, 2020 at 10:00 a.m., by consensus of the Board. 6. Adjournment: There being no further business to come before the Board, the meeting was adjourned by consensus at 10:55 a.m. ________________________________ Ellisa L. Horvath, MMC, City Clerk Approved by the Board on April 11, 2022. Page 2 of 2 • ',._-. ..._ ,.-. .... • -- „ ,„ - . .. , ,._ „-, ... _ . ._ ..... . ....... ...., , . ..: ,....----- Aventura Arts & Cultural Center . ' . r• •••• It , •,_ III , Advisory Board Presentation April 11, 2.022 ,- _ :, . " . \ , ,. ...,.. , . •. i . - - , 111121.!--'7.71.••• r., , i 1. • ' f• •v. "I •.. IR* • .I it, VIII _ •111114, . •..4' _ „. , - „. ., .„ , , • A;a01101 A 1.,,,i1,.' .-4- ..,oe r, _ r •.- . ' .,. , •01'.f .r ... _Mir • I. - .- - - ,,... i 1 '.; -..... ,41010 , b.... - '. .11' % •. ;`'•} 14 ' • . . .:r.• 'rsorr. fqffgVfrnv,r;";it, 4$' _ . -- -, , . .-.. .. ;- .. , . _ ...... . . ..1 ._ .....,.. It' 4,— .. ,,,,,• ...--:- it a . , ‘, Itzt ., ..;. ,. mil I rl • .-" . . . - .. ... . , ... • : .4111114‘- ... " I ,..: i .•. ...; _ ,... . . _. ._ - - NM MIMI 11111111111111 PM . . . .. .. . i . . i . a , . ... . 1 , , 1 lii t . AVENTURA 1 ARTS & Ns . 1.01.11111111111•1 1~118.11.110.2 CULTURAL _ ,.... .. , . . .......,. ,,, -,..: _,. .„.1. CENTER ..„,...,,...._ „ . ...... Mission Statement To enhance the quality of life for Aventura by providing a variety of performing arts and relevant cultural programming for audiences of all ages. AVENTURA ARTS & CULTURAL CENTER _-- - - 3 " M 2 ( '1 i s' ID �� x e- ss Broward Center Management 1 Operations 1 Staffing O BRcWARD CENTER Marketing FOR THE PERFORMING ARTS 1 Ticketing Services 1 Programming 1 Finance AVENTURA ROSE & ALFRED ARTS & THE M I N I AC I CULTURAL PERFORMING ARTS CENTERPARKER CENTER NOVA SOUTHEASTERN UNIVERSITY AVENTURA ARTS & CULTURAL CENTER Objectives Live up to the motto of Aventura and be the venue worthy of "City of Excellence". Offer diverse programming for all audiences. Elevate the reputation of AACC both locally and nationally to build stronger artist and renter base. Increase awareness of the venue with targeted efforts to reach the community. Develop marketing strategies and cross-promotional opportunities with Broward Center and other partners for economies of scale spending. Develop quality titles and programs in accordance with audience feedback and Advisory Board recommendations. Create excellent experiences for staff, guests, volunteers, promoters and artists. AVENTURA ARTS & CULTURAL CENTER Celebrating 10+ Years of Performances ! 2010 - 2022 1 Total Performances: 1,615 1 Total Attendance: 313,815 AVENTURA SOLD OUT Performances: 364 ARTS & 1 City Presents Performances: 493 CULTURAL TH 1 Rental Performances: 569 CENTER • 1 PACA Presents Performances: 293 ACES/DSAHS Events: 250 1 Arts Access Performances: 33 AVENTURA ARTS & CULTURAL CENTER Celebrating 10+ Years of Stars ! ._ , f ) 2010 - 2022 do- t .,t '` :;:t1''r-',. - • ( 9 . I .... 4 ' 4:'di aw - • rr- k .eill ... ) f _ T. c 4. IF I , 41111 ftifk41/-14 , . 1 t S lit ........._. 10........., , , ...,,. ',..i i 4r4 . , AI . , ,. -- 0,4 . 1'`.: a .., .1 . • q illt- r • . 1. 01 ppr •', ,..; 1 61/1111i / l' 'Pe AVENTURA ARTS & CULTURAL CENTER Celebrating 10+ Years of Partner Success ! 2010 - 2022 Aventura International Film Series / International Film Series with Shelly Isaacsiti- IHosted b"S''e"Y'�a°S t : AMC Young Stars Showcase in b"tr 47 rit � �.. 1 Arts Ballet Theatre of Florida drii":" 1 1 Miami International Piano Festival Ic� i. 1 Broward Center's Family Fun Series 1lli , , and Summer Theater Camp ) ,,,, BIM oFP SSAGE r • v �1 , 1,1 / �I, i BALLOON Experience the finest m international cinema p+ with eight acclaimed and award�winning films Y programmed and hosted by Shelly Isaacs. i f d ., . a 3 ..e i it t - Nt MIAMI 1 _. t __ I ;r ' INTERNATIONAL �e 4 PIANO F STIVAL , ,, _...,f„, .: I iira" up AVENTURA ARTS & CULTURAL CENTER . Marketing Overview 1 Media 2022 SEASON HIGHLIGHTS 1 Billboards AVENTURA ARTS I TV &CULTURAL CENTER I Print ,t r I Radio I Digital 1 LeverageRelationships February ' p 4 Februarys I B C PA A Rabin inO $un A Midn mmor Night's Dram Cirque Zuma Zum$ I Email Databases . .. '' ', BOBBY DA' f .. I Aventura Marketing Council M V i lilt Peeutrrra t, 1 Rental MarketingSupport p p February 12 17 February 18 Wild World of Animals starring MBA Mania Wish Splash:The Musk of 1 Promotes Renter Success Grant Kemmerer and Friends Bobby Darin I Increase Visibility 4r -t`.- r., rtu ' _ , 1 Generates loyalty & repeat rental business 'r` ,i I / lin 1 Social Media i.:� 19— ., February26 - 1 Paid Advertising Siadr farnarreo:A Dos Catapult Magic Shadows fa„ltalleioua I Audience Engagement Tickets at aventuracenter.org y f®@aventuracenter Ticketmaster 877.311.7469 All programs,artists dares and Aventu1 Expand Reach Groupsra Box Office 954�6307 limes are suby«a to cnenge. I Fluid / Flexible / Immediate AVENTURA ARTS & CULTURAL CENTER Social Media Overview flJD13 Total Followers 8,434 I Total Reach 592,000 (2021-2022 season) Social Media is an integral part of the marketing and advertising campaign. We provide daily content to AACC social media pages including show-related information, previews, reviews, artist updates and venue information. r . - • F Aventura Arts Ctr. 0 Aventura Arts&Cultural Center Air 9 V �� �. • t _ 1 �i - March 17 at 11:45 AM �1 ••• 3R' I ._ ..„, - ,, I_ As we celebrate#StPatricksDay2022 enjoy again the incredible voice I r e" �� " ip of Irish singer,Michael Londra#tbt#aventuracenter HAPPY �.y t' � JAGr."'E 0 0 > Black for Deals in, • � 0' '� Sign re for our enews S t l` t0. get great offers_ _ ..ARTS&R'.74 .__sill'! g :, .. i - - a _ ._ at: CULTURAL r ., 7 s WI lu ■, CENTER R .,,,--..- IC WE DON'T e � �s IRtI s R E ' I KNOW THEM ALL Aventura Arts Ctr. Is I. I 1:it ® aaventuracenter '< j nf r r .` - try�' DDT WEThe Aventura Arts&Cultural Center is an elegant high-tech facility providing a wide r 1 ' j 1 t OWE THEM ALL range of performing arts and cultural programming. TT T •''' . . I 0Aventura.FL 33180 (9 aventuracenter.org 71 Joined May 2009 ll r _ iboxip. + t I r 75 Following 819 Followers N, .4 - nF C• Not followed by anyone you're following Aventura Arts&Cultural Center i { I ' Cr_ 1 , ' December 2.2021 �1 •c r - Tweets Tweets&replies Media Likes Join us this weekend as Michael Londra,the Irish singer best - J•o '-J \L_ ''• known as the voice of Riverdance on Broadway brings`Christmas 4 - 44 - • Aventura Arta Ctr.@aventuracenter•t7h ••• from Ireland"told in song,dance an...See more rOn April 10th,join Lucie Arnaz as e celebrates a Zile on age wit new - .• concert as part of our Broadway Concert Series.Enjoy an seevening oh a stories _� s a - &songs and anecdotes about co-stars&musical collaborators. i a Save your seat at aventuracenter.org#aventuracenter AVENTURA ARTS & Follow us at @AventuraCenter CULTURAL CENTER • Public Relations Overview Pierson Grant Public Relations has served as the PR agency of record for the Aventura Arts & Cultural Center since 2010 and continues to generate an extensive amount of publicity throughout the year in prominent media outlets throughout South Florida and beyond. Create a diversity of press coverage / Place stories in magazines, trades and arts calendars Leverage extensive media contacts 1 Promote institutional brand AVENTURA ARTS & CULTURAL CENTER , ._ , . r . .' .. . .. , - •,„ ..„ ,' - • .. . . , . . _ . . ,,, , . Making Headlines and Creating a Buzz .,t(at t{a'we al tl(c,,cull ltnt S U°uth l"ni''a li taint iicralb Aum'U'YTSLN sA�}- \rls ai(nilural(cntcr "I' r M $ S Y._ ers !2 M1 " """""""Oe" From art to music to food, MONT PAN a rich array of Black History a �. December Performances �a)4auw,Rt.ecr(nll at Ilk.bclttuni VI% ..., Month events in South FloridaFlonda k Cult anal I:tidal-oti Saimaa*.a*.AuRu.t to r W Al The Aver ilia Arts&Cultural Center -- Di,L:�'ll�' 77 _6 SOUTH{I OR(A Westady Aaal22.21X1D.tIsiasw219nrulis EL NUEVO HERALD -,:...�.717,.v...,....,.�..,;.,,...,,..,�._... WESTSIDE GAZETTE BISCAYNE j11 Ya sabes clue hacer este fin de semana? Samar,Frlionuerr"t It! 6 �l at.(twun.lnr t hn.rat rr.vr - Actividades en Miami n ha'.on'Iagc.I rom(hc Ikc(,tTS to IirwJwaa 1 I1 SHORE - .�tr 4 The Best Concerts in Miami This Week .. , , ,. SF'GN �V a _.FI �.� .e _ _k33 +.... 79. ' INN�� 'Real Housewives'husband Joe Gorga Faiiiil /LIFE - PURNIIIIIICH ipm• . • brings new comedy tour to South Florida • • miamia ri zine61. BRIOSE Arts , 1_, LilIUTC OtC� Mam f tK�anonalFb OrfSfN1 Grand roncerro ��iro�.6 p nigtee Pert nnutg.ins grows not s ahog hack on live showings AVENTURA ARTS & CULTURAL CENTER 2022-2023 Season Programming I A Temptations Experience ,....., „0 eh" It rip.,�- . 4' / Arts Ballet Theatre of Florida ,,;� t `=i ' ' '� I Broadway Concert Series '\ �� ." I Charo 1, =y►_"11=Mi'UMIIi .- . ,-. , . • i .,..1, ' I Family Fun Series I International Film Series y ,...''- I Kimberley Locke it I Latin Divos / :,14. I I L'Chaim: A Toast to the Jewish Legacy of Broadway 1\f TKF cT TP1P I Miami International Piano Festival illithil , I11111I I Mike Super I' L I MODI �� 1 National Players Theatre _ . - , Ir-- 7 7...4101 '0.iv, 1 Siudy Flamenco / i� k \l ik , ` I South Florida Legends I The Beat Goes On skid/ I The Chipper Experience: Comedy & Magic Collide! t1' I The Music of Sam Cooke AVENTURA ARTS & CULTURAL CENTER . . . _ .. ,....._ .• _....___ ..____ • Thank You ! ..___ .. i,. , , ._ ... 0...... ,,,,...,:„ .. . . .,.. .. • l .. 1111k . øjøiI . ,. -,........ , ., .... -. ...ft. Iti , .. . 0 O.. , . .. . ,, . . ._.. _ , . ,,..., _ , r, ,_ 0 • , 0 • • • . .A.• .. E. ,.„4, • Ill____ i_ • 1 . -..- , 1111111111thi., 44111111111".0 ;..' 111111 NIL. 41101. • . • • a t,i _ - . r, • - 1 -., . -- — 1 1111aar' , I • . t. L- .4wiaa f - - . , 41 - i ' ' . . AVENTURA :,......., . : _ . . ........„..5„....,., _ , ARTS & ,.......0.- ,..,., CULTURAL CENTER ._., .,. ., ,. , .. ., . . ..,, _ . , .,.. . . . .. . .. ,