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12-12-2013In accordance with the Americans with Disabilities Act of 1990, all persons who are disabled and who need special accommodations to participate in this meeting because of that disability should contact the Office of the City Clerk, (305) 466- 8901, not later than two days prior to such proceeding. Please be advised that one or more members of the Aventura City Commission may attend this meeting. COMMUNITY SERVICES ADVISORY BOARD MEETING September 11, 2013 — 2 p.m. i Government Center °h �sEx`e4 Executive Conference Room Aventura. Florida 33180 Call to Order: The meeting was called to order by City Manager Eric M. Soroka. City Clerk Teresa M. Soroka called the roll. Members present: Marjorie E. Aloni Eric Berger Sandra L. Kaplan Denise Landman Joan Robbins Julie Shapiro Members Absent: Jonathan Evans A motion to appoint Mr. Berger as interim chair was offered by Ms. Kaplan, seconded by Ms. Landman and unanimously passed. Public Comment: None. III. Approval of Minutes: A motion to approve the minutes of the June 13, 2013 meeting was offered by Mrs. Kaplan, seconded by Ms. Landman and unanimously passed. IV. Community Garden Project: Mr. Soroka explained the process to implement this project. Staff to print brochures for distribution to condominiums and City to add to twitter. Consensus of Board members to have a booth at Founders Day to solicit residents to serve on a committee to work with Board members to encourage participation in this project. Staff Updates: Community Services Department Director Robert M. Sherman discussed the following: summer camp, Halloween Harvest, Founders Day, Veterans Day, senior trips, bus ridership, movie nights (10116/13 — 3/1/14 - 4/2/14 and 5/3/14). A motion to accept the movie dates as presented was offered by Ms. Aloni, seconded by Ms. Landman, and unanimously passed. V. Farmer's Market: The Board then discussed the possibility of providing a Farmer's Market in the City. Ms. Landman offered to research vendors and develop a preliminary plan to present to the Board at the next meeting. VI. New Business: The next meeting was scheduled for December 12, 2013 at 4:30 p.m. VII. Adjournment: There being no further business to come before the Board, after motion made, seconded and unanimously passed, the meeting was adjourned at 2:22 p.m. Approved by the Board on Teresa M. Soroka, MMC, City Clerk City of Aventura Community Services Advisory Board Green Market Survey What date did you visit the Market? What time did you visit the Market? What was the weather? Did you use the parking garage? Please answer numerically from 1 to 5. A score of 5 exceeded your expectations, 3 met your expectations, and a 1 did not meet your expectations General location of Green Market Overall appearance of Green Market Quality of fruits and vegetables Price of fruits and vegetables Variety of fruits and vegetables Quality of other items for sale Price of other items for sale Variety of other items for sale What did you like the best about the Market? What did you like the least about the Market? Any other suggestions or comments. Name of Respondent Founders Day 2013 Focus Group Meeting held on Dec 11, 2013: Ten residents were randomly sent written invitations and followed up with phone calls to attend this meeting. Five residents attended the focus group meeting. The group was responsive and answered all questions. The group consisted of three females and two males, all Aventura residents. 1. Why did you attend Founders Day? a. What activities did you enjoy the best? b. What activities didn't interest you? c. How long did you stay at Founders Day? Responses: They attended because it is a fun event for their children, good way to meet neighbors, liked the fair type atmosphere, felt very safe in a great City. Good icebreaker to get to know your neighbors and meet new people. Like the openness of the north side of Founders Park. The location was convenient. The average length of stay was 3 hrs. 20 minutes. 2. Did you see any of the advertising for Founders Day? a. Banners? b. Marquees? c. Website? d. News releases? e. Shuttle Buses? Responses: Well- advertised, they look for the banners to go up and then they know Founders Day is coming. 3. How many people attended with you? a. Were they family members? b. What were their ages? c. What activities did they attend? d. What activities did they enjoy the most? Responses. There was a consensual support for the Aventura marketing focus and were glad that attendance wasn't limited to Aventura residents because it gave them the opportunity to invite family and friends who were not residents, and be able to attend as one group. They were happy with no giveaways when you entered the park, less to hold and keep track of They enjoyed the community pride in Aventura that was present in the event. The event gave them the opportunity to show off the City to their friends and family. They liked the local vendors and food trucks. The favorite activity was the rock walls, toddler area, putt putt golf and bungee jumps. They recommended that a time limit for the bungee jumps usage be posted to help minimize the long lines. 4. Did you visit the food truck area? a. Did you purchase any food? b. How much did you spend? c. Did you find the food appropriately priced? d. Did you find enough variety? e. What foods would you like to see offered next year? f. What foods would you like to see discontinued? Responses: They enjoyed the food trucks, and the variety of products. Some trucks did not have enough staff, and didn't like the wait. They thought the prices were "a little pricey" and should have meals that include beverages for $5, like a "Founders Day Special ". They would like to see a Food Truck Directory posted. 5. Did you enjoy the entertainment at the main stage? a. Did you have a family member performing or involved in the demonstrations? b. Did you see any other of the main stage activities? c. Which did you like the best? d. Did you participate in the flash mob dancing? e. What would you like to see at the main stage next year? Responses. They liked the talent show and community demonstrations portion of the program. They also commented about how good the emcee of the event was. Two people had family members in the performances, and two didn't visit the stage area at all. They liked the rope jumpers. There was a recommendation that the City contact local dance academies to perform as well. There was discussion about placing the stage in the outfield facing SW so people could watch the stage while waiting in line. They did not did not hear the sirens for the flash dancing, but they witnessed it and two participated in it. 6. Was getting to Founders Day easy? a. Did you use the courtesy parking lot shuttle buses? b. Did you use the Aventura Express buses? c. Did you know about the Founders Day Aventura Express buses? Responses: Some parked at the Aventura Mall because "they don't do patience in Aventura" regarding using the parking shuttle. Others parked at Leohmann's Plaza, and others walked to event. None used the parking lot shuttles. They did request additional police assigned to crosswalks at West Country Club Drive and the Lehman Causeway and NE 29 Place and NE 190 Street. 7. Did you spend any time at the vendors or sponsors tents? a. How long did you visit the tents? b. Which tent interested you the most? c. Did you visit all the vendor /sponsor tents? Responses. The group spent a lot of time at the vendor and sponsor tents and enjoyed the variety of services and products. They would like to see more interactive educational activities for their children. They enjoyed the Police Tent, Sponsor giveaways, Police Robot, haircuts, and face painting. They did not know that ACES was there. 8. Was the overall layout of Founders Day easy to navigate? a. What improvements would you suggest? b. What area was difficult to get to? Responses: They liked using the north area of Founders Park, and suggested that the stage be re- located to the outfield facing southwest so they could see the stage activities while waiting in line. 9. What overall suggestions do you have to improve the overall Founders Day experience? Responses: More activities such as three legged races, family games, soccer games, and activities that they can do as a family or group. They liked the porters at the restrooms. When asked what numerical score they give for their overall experience at Founders Day from 1 to 5 (with 1 being the lowest score and 5 being the highest), the scores were: 4 3.75 (Respondent said 3.5 to a 4) 5 5 5 This presents an average score of 4.55